These guys like playing guitar with a bow. A lot. The music is actually very sophisticated and atmospheric. A lot of people call them "
ambient pop" but that's a
misnomer. "
Ambient" implies a lack of movement; in fact, Sigur Ros' music grows and moves more in the course of one track than most contemporary music does over the course of an entire album. Definitely worth a listen. Pick up Agaetis Byrjun first.